Cassadee Pope has just released the new music video for her latest single, “Say It First“, from her upcoming ninth album, THRIVE. The video, directed and edited by Ed Pryor, is a colourful depiction of the inner storm that matches the song’s angst along with the vulnerability of its lyrics.
“Working with Ed Pryor again was such a treat,” says Pope. “We both knew we wanted this video to include weather elements and fast flashes to coincide with the inner turmoil the song talks about. I wanted to wear a beautiful dress to further illustrate the fact that vulnerability is strength.”